VOL. 2
Content Marketing
DONE WITH YOU | TIMELINE: MONTHLY [3 MONTH MIN]
DELIVERABLES
KICK OFF | $1,000 [ONE TIME]

Vol. 1: Brand Strategy
IG Profile Audit
Hashtag Research
Content Calendar in ClickUp

MONTHLY | $1,200

Monthly 1:1 Strategy Session

Bi-Weekly Blog or Email
Choice of: Captions/Carousels OR 12-post static feed.

PROLOGUE | HOMEWORK

Check your inbox. You'll find a digital workbook waiting for you -- set aside about 30 minutes to complete it.

Once you hit submit, you'll see the option to book your kick off interview.


[Frequency: just once]

PROLOGUE | KICK OFF INTERVIEW

Join me on a 90 minute video call. Be prepared to feel like you're on a talk show, a speed date, and in a brand therapy session -- all at the same time.


[Frequency: just once]

PROLOGUE | BRAND CHARACTER SYNOPSIS

In a week (or less!) you'll receive this downloadable smart document to read over and give feedback on. You can also request a round of revisions, if you like.  


[Frequency: just once]

CHAPTER 1 | FEEDBACK & PLANNING

We will schedule a 60 minute meeting to talk feedback and analytics for the past month, and goals for the upcoming month. I will take our feedback and craft content prompts for the month. When they're done, you'll access them in ClickUp.


[Frequency: every month]                                               [Duration: 1 week]

CHAPTER 2 | CONTRIBUTION

Take a week to respond thoughtfully to the prompts, being as structured or as messy as you'd like. Once you're done, you'll use ClickUp to let me know.

[Frequency: every month]                                               [Duration: 1 week]

CHAPTER 3 | EDIT & EXPAND

I will use a week to edit and expand on your contribution, turning your freeform thoughts into engaging content. You'll have the option to read what I've written in advance, and to request edits.

[Frequency: every month]                                               [Duration: 1 week]

CHAPTER 4 | GRAPHICS & POSTING

Use the week to create your graphics, or to have them created for you.  Once they're done, upload your content to a scheduler so it's ready to be released.

[Frequency: every month]                                               [Duration: 1 week]

EPILOGUE | THE END...?

At the end of 3 months, we'll check in. If you want to continue working together, you can renew our service and keep working together. This is the right time to add or remove a channel, if you like.

If you've gotten what you need, and feel confident handling content on your own (or delegating it!) you're also free to let our service end.

[tap for project timeline]
AVAILABLE ADD ONS

SEO FOR
BLOGGING

Keyword research & optimization for blog content, $500

IG Highlight
Copy

Wireframed copy for an IG Highlight. $50/highlight

You may be wondering
RESERVE THIS SERVICE